You Only Get One Shot at This
Most MSPs are racing to sell AI. I get it. The pressure is real. Clients are asking questions. Vendors are pitching solutions. And everyone is trying to figure out how to build a new revenue line before the window closes. But here is what I keep seeing. MSPs are skipping the most important step. They are trying to […]
AI IS A SURVIVAL GAME FOR MSPs
I said it at the top of the episode and I meant every word. AI is not an upgrade. It is not a feature you add to your service stack. For MSPs, it is a survival game. The MSPs who get inside their clients’ businesses using AI will become impossible to replace. The ones who don’t will […]
Pricing, People, and the AI Council Every MSP Needs
In Part 1 of this conversation, John Harden and I covered the foundational gaps holding MSPs back. Skipping the generative AI foundation. The friction framework. The shift from transactional to strategic partner. In Part 2 we went deeper. Into pricing models, real-world AI implementation, change management, and the one structural move every MSP leader needs […]
Most MSPs Are Trying to Run Before They Can Walk
John Harden has been close to AI longer than most. He sold his last business. Spent three years at Auvik leading work across business, product, strategy, and AI implementation. Took time off. And now he is back, on his fourth startup journey, building again. When I asked him about the biggest gap he sees in how businesses are approaching AI today, […]
What MSP Leaders Took Back to Their Teams After April AI Accelerator
MSP leaders who attended the April AI Accelerator returned with four specific changes: how they ran team meetings, how they priced AI services, how they updated client QBRs, and when they committed to vendor decisions. This post documents what actually shifted operationally, not just what inspired them in the room. Most MSP leaders return from events with […]
The MSP Relationship Just Changed. Most Have Not Noticed Yet
This is a conversation between Sunny and Ahmed Mahmood, a fifteen-year veteran of the managed services industry, exploring how AI has fundamentally shifted not just what MSPs do, but where they sit in the value chain. I had a conversation with Ahmed Mahmood recently that reframed something I have believed for a long time but […]
From Refugee to MSP Leader: The Story Behind Ocean Solutions
Some of the most grounded perspectives on business come from people who built everything from nothing. Ahmed Mahmood, founder and CEO of Ocean Solutions, is one of those people. Originally from Iraq, Ahmed ran a small computer business as a college student when the US involvement in Iraq changed everything. He worked with the US […]
The AI Conversation Has Already Changed
There is a moment in every major technology shift when the conversation stops being about whether and starts being about how. We are in that moment right now with AI. I have spent the last several months in rooms, on calls, and in deep working sessions with MSP leaders across every stage of growth. What […]
What Happens to Your AI Strategy Between Strategic Decisions
MSP AI strategy accountability is the structured practice of maintaining, pressure-testing, and calibrating AI decisions between major planning moments. Most MSP leaders make solid AI decisions at events or offsites, then watch those decisions quietly dissolve under daily operational pressure. The gap between decisions is where strategy drift happens, and without a peer-level accountability environment, […]
From Screening Candidates to Managing Robots: How AI Is Rewriting the MSP Playbook
Part 2 of my conversation with Keith Schoolcraft There is a moment in every technology shift when it stops being theoretical. It stops being something you read about in a newsletter or watch someone else demo on stage. It becomes something you are doing. Quietly. Consistently. In the middle of a Tuesday afternoon, in a hotel room, […]